ICAM-2021
Permanent URI for this collectionhttp://repository.kln.ac.lk/handle/123456789/23296
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Item An Exploration of Female Leisure Shopping Experience in Shopping Malls(Department of Marketing Management, Faculty of Commerce and Management Studies, University of Kelaniya, Sri Lanka., 2021) Medis, Ajith; Herath, Renuka; Silva, Sheruni DeShopping has been remarkably pervasive activity undertaken daily by millions of people worldwide (Hine, 2002). Further (Taubler, 1972) define shopping with the most basic idea as a search for value, Shopping is a spectacle in which it is both performer and spectator ¦it is seeing and being seen, meeting and being met, a way of interacting with others (Luvinton, 1992). Moreover shopping is often approached as tedious chore that requires mandatory time and attention with the growing literature body about the shopping's experiential aspect with intrinsic and hedonic values (Lutz, 2006)Leisure shopping is widely regarded as a leisure activity which is more than entertainment and creates cognitive, emotional, sensorial and behavioral responses during the entire experience in the shopping mall and shopping malls are the new developing global phenomenon which excels the retail landscape as consumers visit the shopping mall where the shopping itself has transformed the meaning and focus of it. Retailers are alarmed to find methods of presenting themselves inside the modern building and adapt quickly to changing consumer expectations (Sebnem and Burnaz, 2011). Moreover, Recent and Sit (2003) specifically focused on identifying entertainment seeking segment describing them as the missing segment with the work on shopping centre image and found that the female respondents are more preferred in leisure shopping. Three leading shopping malls in Sri Lanka were chosen as leisure shopping is a key concept that develops rapidly within the Asian countries so the retailers and shopping mall developers should make shopping more unique and competitive as a leisure pursuit. On this backdrop, this research therefore is focused on exploring leisure shopping experience in shopping malls of female shoppers by discovering the factors that affect leisure shopping experience of female shoppers. Furthermore, understanding the prevailing leisure shopping experience and mall patronage behavior is also expected. The study was conducted by using a qualitative case study method as there is limited research and not proper theorization in existing research (Perera, 2018). The data collection process includes twelve in-depth interviews by taking two participants randomly selected from each selected case studies and two expert interviews as well. Case studies were chosen with a literature supported inclusion criteria to ensure the trustworthiness of the data. Participant observation was also carried as a part of data collection and observation notes were taken. The interviews were recorded verbatim and transcribed to carry out a thematic analysis. Trustworthiness of data was ensured through data triangulation and employing a standardized case study protocol. Coding was based on priori and in-vivo coding strategies. The findings showed that ambience, functional characteristics, layout, design and retail environment of the shopping mall are the determinants that decides the shoppers shopping experience and emotional motives of shopper also affect the leisure shopping experience so in conclusion it can be noted that shopping mall experience finally decides both by the characteristics of shopping mall and shopper.Item Exploration of Key Drivers and Barriers for Sustainable Operational Performance of Lean Fulfillment Stream in Manufacturing Industry(Department of Marketing Management, Faculty of Commerce and Management Studies, University of Kelaniya, Sri Lanka., 2021) Silva, Pasquwal Handi Saseendra Chanaka De; Herath, Renuka; Shamil, MohamedThis study is to explore of key drivers and evaluating barriers to sustainable operational performance in the context of manufacturing industry. Based on recent studies, a set of challenges posed to manufacturing enterprise of the future are summarized, and thematic areas are analyzed in relation to meeting those challenges. The paper aims to discuss these issues. This study provides interesting insights for policymakers and it is equally beneficial for Industrial engineering and lean practitioners and researchers as it displays a better understanding of sustainable operational performance through building a Lean fulfillment stream in Lean implemented manufacturing industry. Many organizations trying to implement Lean Management (LM) systems to get the competitive advantage. LM system itself comprise of different management systems and methodologies. Policy Management (PM) and Daily Management (DM) key management systems which lead the LM towards operational excellence. DM is designed to ensure the smooth operation of the day-to-day activities, while the PM is designed to define the vision, mission, and organizational goals & objectives. These two PM and DM functioning in isolation cannot deliver the expected benefits to the organization and it will not help to gain competitive advantage in today's context. Consequently, most of the lean implemented organizations are struggling to sustain implemented systems, tools and concepts including the human behavioral change. However, this study can provide managers with a better understanding of the key enables and barriers to implement sustainable operational management practices and motivate the research to further extend the investigation on the insights for developing strategic plans for implementing sustainable operational management practices in the manufacturing industry of Sri Lanka.Item Supply Chain Management and Enterprise Resource Planning Integration: A Quick Service Restaurant Perspective(Department of Marketing Management, Faculty of Commerce and Management Studies, University of Kelaniya, Sri Lanka., 2021) Roshan, Mohamed; Shamil, Mohamed; Herath, RenukaEnterprise resource planning (ERP) and supply chain management (SCM) have been a great combination and that collectively brings enormous benefit across various industries in the competitive market environment. The initiatives in strategic planning, demand planning, supply planning, resources planning, electronic commerce and extended supply chain drive the trend among organization towards integrating strategic business applications. In today's context of business, ERP systems assists organizations in automating and integrating corporate cross functions such as inventory control, procurement, distribution, finance, and project management while extending visibility of information with external stakeholders. Making available information across the chain, SCM enables supply chain partners to work in close coordination to facilitate supplier customer interactions and minimize transaction cost. It is essential to analyze the effectiveness of ERP integration with SCM, from a Fast-Food restaurant perspective as many of the major QSR operators in the world shifting their traditional supply chain to integrated SCM. As an exploratory research, a Delphi study is planned to use to collect information. Supply side functions have evolved with the ERP, current developments and rationales for the integration are still in a question whether the desired yield is generated. Every organization takes this substantial move understanding how strategically supply chain is important to stay competitive in the market hence challenges and positive outcomes from both sides ERP and SCM those arises in the process of integration should be examined. The outcome will help organizations in the Quick Service Restaurant (QSR) when their SCM to integrate with ERPs while ERP solution providers can develop better solution that cater the real demand of SCM.Item Impact of Buyer - Supplier Relationship on Supply Chain Performance: Aviation Industry Perspective(Department of Marketing Management, Faculty of Commerce and Management Studies, University of Kelaniya, Sri Lanka, 2021) Gunasekara, D.D.; Herath, Renuka; Jayasinghe, J.K.P.S.K.The purpose of this study is to identify the impact of buyer supplier relationship on supply chain performance which was directed by the specific objectives of: to identify the nature of factors that buyer supplier relationship depends on, to determine the impact of each identified factor on supply chain performance and to determine moderation effect of supplier integration on the relationship between buyer supplier relationship and supply chain performance in the aviation industry of Sri Lanka. Buyer supplier trust, buyer supplier dependence, buyer supplier commitment, buyer supplier cooperation and buyer supplier communication are the identified dimensions of the buyer-supplier relationship. This is a quantitative research which follows a deductive approach. A sample of 100 elements were selected based on the convenience sampling technique and data was collected through a structured questionnaire. The gathered data was coded and analyzed by using IBM SPSS 22.00. The hypotheses were tested at 95% confidence interval via regression analysis and moderator regression analysis. All Cronbach's alpha values more than 0.70, so the internal consistency was assured. Also, there was a positive, moderate and weak relationship between buyer supplier relationship and supply chain performance. Probability of F test statistics of the regression ANOVA was highly significant proving that the model is jointly significant and buyer-supplier relationship is jointly influence on supply chain performance. Multiple correlation (R) and coefficient of determination (R2) values equal to 0.730 and 0.533 respectively. That indicates there is a strong joint association between the B-S relationship and S-C performance and 53.3% of supply chain performance has been covered by the model correspondingly. According to the coefficients for the individual factors, buyer supplier trust, buyer supplier dependence, buyer supplier commitment, buyer supplier cooperation and buyer supplier communication were statistically significant at 95% confidence interval. Durbin – Watson test statistics in the accepted level and residuals were also independent. All the variance inflation factors were less than 5 which indicates that the independent factors are not highly of perfectly correlated, so no multicollinearity issue. The test for moderator analysis, F test statistics of the moderator regression ANOVA is highly significant which means that model appropriate for explaining the moderator effect to the buyer supplier relationship and supply chain performance. According to the coefficient of moderator, the moderator is highly significant. In conclusion it can be stated that buyer supplier integration moderates the relationship between buyer supplier relationship and supply chain performance. Moreover, buyer supplier integration has a positive impact on the buyer supplier relationship and supply chain performance. Further, buyer supplier commitment and buyer supplier communication are very important and positively impact on supply chain performance. However, buyer-supplier trust, buyer-supplier cooperation have weak positive relationship with supply chain performance. Based on the findings of the research it can be recommended that a strong buyer supplier relationship can be developed with an emphasis on buyer supplier communication, buyer supplier commitments and buyer supplier integration. Also, buyer-supplier integration moderates the relationship between buyer-supplier relationship and supply chain performance. Further studies can be focused on determining the mediating effect of technology adoption too, to test the role of technology in enhancing buyer supplier relations and supply chain performance.