ICBI 2019
Permanent URI for this collectionhttp://repository.kln.ac.lk/handle/123456789/21310
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Item Measuring Value Creation: Financial Value Drivers vs. Non-Financial Value Drivers(International Conference on Business and Information (ICBI – 2019), [Doctoral Colloquium], Faculty of Commerce and Management Studies, University of Kelaniya, Sri Lanka, 2019) Wanigasekara, W.A.D.K.J.; Weligamage, S.S.; Karunarathne, W.V.A.D.Value creation of a business organization may perhaps be recognized as the strategic purpose of doing the business in the contemporary business domain. Identifying and quantifying what value is created and how much value is created become the foremost tasks in the value creation process of the business organizations. When identifying and quantifying value created by a business organization, the measurement tools of value creation play a pivotal role in the mechanism of measuring value creation of the business organization. The value creation literature provided number of evidences on the measurement tools of value creation or in other words, value drivers to identify and quantify the value creation of a business. Either financial and non-financial measurements or value drivers have been identified in that scenario by the scholars in the value creation arena. However, none of them has explored the possibility of merging both financial and non-financial value drivers in identifying and quantifying the value created by a business. Therefore, there is a problem to address that, whether both financial and non-financial value drivers of value creation can be linked together to identify and quantify the value creation of a business. Hence, the purpose of this study is to explore the possibility of merging financial and non-financial value drivers to identify and quantify the value creation of a business organization. To achieve the purpose, 83 number of research articles from 1998 to 2018, which mentioned the ‘value creation’ as a keyword in the article title, have been reviewed and different financial and non-financial value drivers have been identified. It has been suggested that, a model for identifying and quantifying the value creation by linking some financial and non-financial value drivers together.Item The Impact of Psychological and Behavioral Factors on Investment Decisions: Evidence from Individual Investors in Colombo Stock Exchange(International Conference on Business and Information (ICBI – 2019), [Accounting, Finance and Economics], Faculty of Commerce and Management Studies, University of Kelaniya Sri Lanka, 2019) Bandara, O.A.K.D.; Weligamage, S.S.Behavioral Finance is a newer field of study that attempts to explain irrational behavior of investors which traditional financial theory fails to explain. This study aims to identify the psychological and behavioral factors that affect the investment decisions; to assess the impact of the identified factors on the investment decisions and finally to evaluate the extent to which these factors can explain the investment decisions of individual investors in the Colombo Stock Exchange (CSE). Snowball sampling technique was used to identify respondents for the study and the sample consisted of 74 respondents. A questionnaire was used to collect data from the identified respondents. Factor analysis, multiple regression analysis and case study descriptions were used to analyze and interpret the data. Findings of this study proved that prospect factors have significant negative and market factors have a significant positive influence on investment decisions of CSE investors. Hence it can be concluded individual investor decisions are affected by irrational biases and investors should attempt to avoid these biases to generate higher returns in their portfolios and investment advisors should consider the influence of these factors on their client’s investment decisions for the purpose of enhancing their wealth.