Marketing Management

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    Three Perspectives on Changing Gender Stereotypes
    (FIIB Business Review (FBR), 2021, 2021) Priyashantha, K.G.; De Alwis, A.C.; Welmilla, I.
    Changing gender stereotypes is an essential topic among researchers since the 1970s. The debate on this subject continues in the twenty-first century. Some researchers argue that gender stereotypes have not changed, since ...