Sport and Recreation Management

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Author: search.filters.author.Jayawardhana, W.M.A.M.

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    People’s attitudes towards Sri Lankan cricket
    (University of Sri Jayawardhanapura, 2012) Weerakoon, W.M.R.K.; Jayawardhana, W.M.A.M.; Jayantha, K.; Ubhayachandra, E.G.
    This paper has two objectives: i) to identify the degree of people’s attitude about the Sri Lanka Cricket ii) to examine the perception of the people about Sri Lankan Cricket after 2011World Cup (WC). Hence, this study was based on three predictions namely; i) there is a negative correlation between beliefs and attitudes towards Cricket (H1), ii) there is a negative correlation between loyalty and attitudes towards Cricket (H2), iii) there is a negative correlation between preference and attitude towards Cricket (H3). At the point of testing these hypotheses, the study was limited to a sample population for the convenience of the study. Kandy Sectarian Division, where the Pallekele international Cricket Stadium is located and one game of WC 2011 was held. Five other sub divisions were selected: those located around the ground, and sample size of each division was selected proportionate to the sub division population. Then despondences were from simple random sampling technique with association of divisional sectarian unit and random numbered table. The data were collected from the despondence by exploring a questionnaire that was carefully conducted according to the Lickert scaled method. 117 questionnaires were distributed among the sample on the basis of quota given to each sub division. The three hypotheses were tested using SPSS version 19.0. For validity and reliability of questionnaires Conbach’s Alpha (0.73) was also used. The results show that negative correlation between belief and attitudes towards Cricket (r = -4.56*). Loyalty and attitudes towards Cricket also shows a negative (r = -5.78*). Preference and attitudes towards Cricket also shows a negative (r = -4.65*). Based on the findings of the study number of recommendations were made to the sport authorities and researchers in the field of sport to improve attitudes about Cricket in the country in future. Resulting from implementation of given recommendations, the respective benefits will be yielded by Sri Lankan sports, at aggregate level.
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    Impact of Organizational Culture on Employee?s Job Related Attitudes: With Special Reference to NOC and MBGR of Sri Lanka
    (2nd International Conference on Social Sciences, Faculty of Social Sciences, University of Kelaniya, Sri Lanka, 2014) Jayantha, K.; Weerakoon, W.M.R.K.; Fernando, W.D.C.; Jayawardhana, W.M.A.M.
    The present study examines the impact of organizational culture on employees job related attitudes with special reference to National Olympic Committee (NOC) and ministry of Botanical Garden and Recreation (MBGR) in Sri Lanka. This study was undertaken by the researchers focusing on the particular problem, why employees motivate differently in different organizations? There were four objectives to be achieved by this study, which included a key objective namely ?to identify the type of NOC and the Ministry of Botanical Garden and Recreation culture that leads to positive work related attitudes on employee, and three specific objectives such as: (i) to examine the existing organizational culture in selected organization, (ii) to measure the employee job related attitudes in organizations concerned, (iii) to recognize the organization structure in NOC and ministry of Botanical Garden and Recreation. The researcher carried out an extensive literature review to provide a conceptual background to the study and to develop a conceptual model and to formulate hypotheses for the study. The study was carried two sports organizations with 50 respondents. Stratified random sampling method was employed to select the sample from each organization. Certain conclusions were made from the study after carrying out detailed scientific analysis of data using appropriate statistical tools. The conclusions were made considering the findings of the study. It was revealed that the dependence of job related attitudes on organizational culture is very weak and therefore negligible. However it became clear that there was an apparent relationship between the organizational cultural types and job related attitudes. Based on the findings of the study, number of recommendations was made to the sport authorities and researchers in the field of sport to improve employee performance in their countries in future. Not only Sri Lankan sport organization, but also Sri Lankan economy will be benefitted through implementation of these recommendations.
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    An Examination of the Stimuli of the Stadium Facility Accessibility on Spectator Satisfaction
    (2nd International Conference on Social Sciences, Faculty of Social Sciences, University of Kelaniya, Sri Lanka, 2014) Jayawardhana, W.M.A.M.; Weerakoon, W.M.R.K.; Jayantha, K.; Karunarathne, K.A.N.M.
    This particular study was carried out with special reference to the Sugathadasa Outdoor Stadium (SOS), Colombo, Sri Lanka. This study was undertaken by the researchers, focusing on the problem ?why it is difficult to maintain attendance consistently for sport events?? There were two objectives set to be achieved by this study. The main objective was to examine the influence of the accessibility on spectator satisfaction. The specific objective was to identify the degree of factors influenced on the spectator satisfaction. The researchers carried out an extensive literature review to provide a conceptual background of the study and to develop a conceptual model and also to formulate hypotheses for the study. 100 respondents, who attended the Athletic Selection Meet (ASM) in SOS were selected for the survey. Certain conclusions were made from the study after carrying out detailed scientific analysis of data using appropriate statistical tools. The conclusion is that the accessibility is strongly influence on spectator?s satisfaction. Based on the findings of the study, a number of recommendations was made to the sport authorities, researchers and professionals in the field of sport marketing and sport facility management. Implementation of these recommendations will benefit not only Sri Lankan sport, but Sri Lankan economy also.