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Author: search.filters.author.Fernando, W.R.P.K.

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    Effect of The Leader – Member Relationship on the Organizational Commitment towards Sales Force Turnover Intention of Fast Moving Consumer Goods (FMCG) Sector of Sri Lanka: A Conceptual Review
    (Department of Marketing Management, University of Kelaniya, Sri Lanka., 2018) Wimalana, N.; Dhammika, K.A.S.; Fernando, W.R.P.K.
    Leader –Member relationship (LMX) has been identified by many scholars as an antecedent towards the Organizational Commitment (OC) of the employees. Many academics have concluded that OC is the strongest predictor towards employee turnover. This theory has been tested in the Western world but unfortunately very little literature is found in the Asian Context. When you look at more specifically in the Sri Lankan context with a focus on the sales force in the FMCG industry, the theoretical support on the relationships amongst these variables is almost zero. Few research conducted in this arena has identified that the sales force turnover is a critical issue faced by the FMCG industry during the post- war era in Sri Lanka. Therefore, this study intended to enlighten the knowledge on the antecedents towards the sales force turnover in the FMCG industry in Sri Lanka with a clear focus on the organizational commitment of the members in the sales force influenced by the leader member relationship. The discussion of empirical thoughts supports the managers in the industry to consider sale force motivation strategies holistically rather limiting to financial perspectives. Paper concluded the future research directions addressing to the key empirical contents discussed.
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    Corporate Social Responsibility in Municipal Councils of Sri Lanka (With Special Reference to Solid Waste Functions)
    (Department of Human Resource Management, Faculty of Commerce and Management Studies, University of Kelaniya, Sri Lanka, 2013) Fernando, W.R.P.K.
    There has been a growing knowledge about the corporate social responsibility (CSR) in the modern communities. The CSR includes the feeling or ethics of the good relationship between organizational activities and civil society. There are two kinds of stakeholders in CSR such as internal and external. Three major administration structures can be seen in Sri Lanka; the Central government, Provincial councils and Municipal council (MC). Structure of the MC is the third and lowest level of administration in Sri Lanka. There are 23 MCs in Sri Lanka in 2011. Municipal solid waste is creating a lot of issues in urban areas. The objectives of the study on CSR in MCs of Sri Lanka; to identify stakeholder satisfaction, to recognise priority factors of CSR and to recognise similar groups of the CSR. Sample size is 200. Percentage analysis, multiple regression analysis and factor analysis were used as statistical tools. Aspect of external stakeholders, CSR has failed in MCs in Sri Lanka. Therefore the study recommended that, CSR program can be prepared as a system and mechanism between external stakeholders (employees) and internal stakeholders for getting the maximum benefit for both parties. Due to the cleaning of environment is an important factor for each person for the purpose of reducing or eliminating diseases from society.
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    An Evaluation on Risk and Return of Mutual Funds in India
    (University of Kelaniya, 2012) Bhuvaneswari, P.; Fernando, W.R.P.K.
    The Indian capital market has witnessed unprecedented developments and innovations particularly during the decades of 1980s and 1990s. The review studies have analyzed different types of mutual funds by using various measures. Hence, the present study analyzed the risk and return of mutual funds performance of top performing funds for the last three years (2008- 2010). The study concluded that beta values of top six schemes were significantly related to their market index values. The sample of schemes namely Reliance Banking Fund-Growth Plan- Growth Option and UTI Transportation and Logistics Fund - Growth are significantly related to their market value in 2010 only. All sample schemes except Reliance Banking Fund-Growth Plan-Growth Option earned negative returns in the year 2008. Results of the study indicate that the all sample schemes earned positive return in the year 2010.