The Impact of Role Stress on Work-Life Balance Evidence From Sales Employees in The Tile and Sanitary Ware Industry in Sri Lanka

Abstract

In the modern workplace, work is an essential component of one's professional identity; however, striking a balance between work and non–work activities can be difficult. Since more workers realize the importance of what is now called "work-life balance," maintaining a healthy balance between one's professional and personal lives has come to the attention. However, work is an integral part of one's professional identity in the modern workplace. Work and family are two crucial aspects of an individual’s life. Changes in the workplace and employee demographics have driven the attention of many researchers toward the line separating the work and family lives of employees. Maintaining a healthy balance between one's personal and professional lives has gained public attention as more workers recognize the significance of what is now called work-life balance. A few studies have been conducted to illustrate various aspects of role stress on work-life balance (WLB) concerning sales personnel in Sri Lanka's tile and sanitaryware industry. Therefore, the present study aims to investigate the relationship, concentrating on the influence of role stress on work-life balance. The study is quantitative in nature. Responses were obtained from 211 participants via a self-administered survey questionnaire. The multiple regression analysis was carried out utilizing SPSS 23.0 to verify the proposed relationships between the variables. Results showed that role stress (role overload, role ambiguity, and role conflict) significantly impacts the work-life balance of sales employees in the tiles and sanitary ware industry in Sri Lanka.