ICBI 2020
Permanent URI for this collectionhttp://repository.kln.ac.lk/handle/123456789/22886
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Item Psychological Perspective of Economic Sustainability in the Context of Sri Lankan SMEs: A Conceptual Paper(Faculty of Commerce and Management Studies University of Kelaniya, Sri Lanka, 2020) Tennakoon, W. D. N. S. M.; Janadari, M. P. NThis paper, in the SME context, proposes a theoretical framework for assessing the Economic Sustainability (ES) of organizations from a psychological lens. In the face of catastrophic events; whether natural or man-made, organizations are expected to bounce back and continue the business under any devastating condition. SMEs, those often labelled to be experiencing high mortality rate in general, find it hard to recover and sustain the business followed by a devastating vent (Wishart, 2018). The process of becoming resilient and subsequently achieving long-term sustainability demands several resources specifically, financial, human, managerial, social capital, networking, competitiveness, and technological. Diverse theoretical models claim different resource bases as drivers of economic sustainability. Nevertheless, as per the researchers’ understanding, Psychological Capital (PsyCap) of businessman/entrepreneur has hardly been recognized as a driver of organizational sustainability whilst its greatest potentiality as an inner driver of individual behaviour (Gaur, 2020, Luthans, Avolio, Avey, & Norman, 2007). Founding on the premises of the seven-level models of human and organizational consciousness; the Barrett’s model of 1998 (Barrett, 2006; Janse, 2018), this study proposes a model in which PsyCap leads to organizational resilience and ES of SMEs. SME dominance is evidenced in almost all the economies; developed, developing, and underdeveloped (Robbins, Pantuosco, Parker, & Fuller, 2000). Hence, the sustainability of SMEs holds a significant impact on the society, by improving the well- being of owners, employees, and local residents (Bansal & DesJardine, 2014; Burch, 2018). Among the principal characteristics that distinguish SMEs from large organizations, uncertainty with respect to business continuity is a key non-size distinction (Storey, 1994; Wedawatta & Ingirige, 2016). While confronting the mounting extreme events/ disasters, many SMEs face the utmost challenges, and often many abandon the business. Resultantly, a greater probability of ceasing trade has been a black spot in the SME literature (Storey, 1994). World statistics evidenced an identical pattern in terms of the SME mortality rate (Filho, Albuquerque, & Nagano, 2017). Divergently, literature (e.g.; Winnard, Adcroft, Lee, & Skipp, 2014; Miemczyk & Luzzini, 2016) suggest that sustainable businesses would remain resilient and even capable of growing the business despite the roadblocks on their way.Organizational Resilience (OR) is simply about how organizations manage uncertainty and is most likely to be achievable provided that they are backed by strong leadership (Lee, Vargo, & Serville, 2013). This entrepreneurial leadership ability of an entrepreneur to lead an enterprise in the course of a disaster is heavily supported by his/her psychological properties (Frese, & Gielnik, 2014). As such, PsyCap of SME owners reserves the greatest power of predicting the resilience and sustainability of their businesses. Barrett’s Seven Level Models of Human and Organizational Consciousness (1998, 2006) stated survival as the prime need of individuals while for organizations, it is financial/economic sustainability (Barrett, 2006, Janse, 2018). In the SME context, where the owner and the business share inseparable existence, the survival needs of the owner extend up to the survival needs of the business: ES. PsyCap of owners thus can be presumed to predict the resilience and the ES of SMEs. In the absence of any conceptualization of sustainability where PsyCap of owners is the exogenous variable, the study will primarily question how the PsyCap of SME owners explain the variations in OR and ES of SMEs. Specifically, the study would explore; how the owner’s PsyCap affects ES, and OR and how OR affect ES. Global communities, including businesses, are increasingly becoming more vulnerable to disasters/extreme events. For instance, recent COVID 19 pandemic paralyzes all the functions of the entire world. SMEs are well-known for their greater probability of business uncertainty whilst their mammoth role in the national economies. The proposed psychological approach towards OR and ES, theoretically is the one that originally projected the PsyCap within the ES frame. Practically, it holds implications for manipulating uprising SME mortality with no/ minimum additional resources, yet utilizing the most commanding inner traits of individuals.Item An inquiry into achieving social sustainability from boutique hotels in Sri Lanka(Faculty of Commerce and Management Studies University of Kelaniya, Sri Lanka, 2020) Pathirana, M. T.; Herath, H. M. R. P.; Scott, N.; Gardiner, S.Achieving social sustainability is a challenge while managing the internal and external pressure in a hotel. In Sri Lanka majority of the boutique hotels has not paid attention to the importance of social sustainability and to its impact of economic sustainability. There is no a proper guiding mechanism to link the society toward the boutique hotels to drive to social sustainability in Sri Lanka as a win-win situation. This paper aims to develop a good practice framework for the boutique hotels in Sri Lanka to drive them toward achieving social sustainability and to explore the internal and external factors that should consider to implement the initiatives to achieve social sustainability. This paper used case study methodology to implement the deductive approach. The author used qualitative data that collected from the interviews from the senior management, employees, guests and community leaders. Data contributed to develop the good guidance frame work. The selected case is an award winning group owned only registered boutique hotel. Research carried over a period of one month and analysed using within data through coding. The findings revealed the internal and external elements that should be considered when it comes to successful implementation to achieve social sustainability. In addition, most applicable key elements to drive toward social sustainability were identified. All these identified elements were integrated to the proposed good practice framework. The paper suggests although boutique hotels implement activities to achieve social sustainability a well-placed framework should place a leading role in achieving social sustainability successfully while extending the benefits to the society.Item Impact of Innovation and Perceived Usefulness on Adoption of Technology in Tourism: A Relational Study(Faculty of Commerce and Management Studies University of Kelaniya, Sri Lanka, 2020) Nayanajith, D. A. G.; Damunupola, K. AResearch notion of technology adoption is circumstantial in nature and broadly regarded as a researchable phenomenon across all three sectors of Sri Lankan economic landscape. This research primarily aimed at identifying the relationship of innovation (INO) and perceived usefulness (PU) on adoption of technology in tourism (ATT) in the context of Sri Lanka. Quantitative methods including correlation, ANOVA, ANCOVA, regression, mediation analyses were used through-out the study. Empirical evidence supported positive relationship of INO variable and PU variable towards ATT by correlation analysis and hierarchical regression analysis. Presence of differences in ATT amongst low income category tourists and higher income category ones, was also supported by the contrast test of ANOVA. ANCOVA revealed that the covariate; age was not significantly related to ATT, whereas moderation analysis has demonstrated that the relationship between INO and ATT is being moderated by age. Owing to the time and resource constraints, sample size has been restricted while the research is limited to a quantitative method rather than opt for mix methods for comprehensive study. Originality is the amalgamation of technology acceptance model (TAM) along with an additional variable of INO in explaining ATT, with special reference to present Sri Lankan tourism context. Finally, future research directions have been postulated.Item Exploration of Digital Entrepreneurship factors influence on Digital Transformation in Banking Industry in Sri Lanka(Faculty of Commerce and Management Studies University of Kelaniya, Sri Lanka, 2020) Fairooz, H. M. M.; Razi, M. J. M.; Wickramasinghe, C. N.Digital transformation is happening in every industry. However, this is not producing the required outcome as expected with compared to the developed and fast-growing countries. Technology adaptations alone were unable to bring revolutionary change to the banking industry. According to literature, the digital transformation of the banking industry is significantly influenced by business leadership, digital business strategy and technology adaptation of the organization. However, the impact of these factors in the Sri Lankan banking industry has not been explored till the present research. The researcher intends to fill the existing knowledge gap by exploring the role of the leadership, digital business strategy and how technology adaptation can influence the digital transformation in the banking industry in Sri Lanka. In this article, more attention paid to theorizing digital transformation using the concept of digital entrepreneurship. The dynamics of digital entrepreneurship will use following theories to analyse the data: innovation theory, SCOT theory, knowledge gap theory and then position Lexus and Olive tree philosophy at the centre to bring the globalization concept into the digital transformation aspect. The inductive approach case study methodology is used with three case studies: (i) highly transformed bank (ii) moderately transformed bank (iii) low level transformed bank. The researcher uses the theory-guided case studies to provide more structured guidelines and explanations of the actors, which validate the digital transformation conceptual guideline and generalizability. Data collection is based on proposition, insight, questions, and pictures with a logical guideline framework. Evidence is gathered within the themes by interview. This paper provides an overview of distinctive dimension of technology adaptation in to organization level and gaps compared to the global banking; management cognitive reaction in innovative technology adaptation; recommendation on how digital transformation can enable connected industries such as retail, ecommerce, hospitality, transportation, government services and entire economy; social media utilization in banking and financial business model, disruptive thinking; and the level of interaction and transformation that was engendered between banking institution and end customers.The key contribution of this research is the digital entrepreneurship process which most organizations consider for digital transformation to produce the intended outcome.Item Readiness to Adopt M-Learning Solutions as the Training Platform Among Corporate Companies in Sri Lanka(Faculty of Commerce and Management Studies University of Kelaniya, Sri Lanka, 2020) Velananda, Y. L.; Wanninayake, W. M. C. BEmployees in corporate companies are frequent travelers and have insufficient time to participate in regular physical training. Thus, looking for a revolutionary technology era where they can learn at anytime, anywhere. The mobile technologies and mobile devices are attached to employees’ daily lifestyles. Hence, the best solution is the use of mobile learning as the training platform to enhance employee skills and knowledge. This paper examines the readiness to adopt M-Learning solutions as the training platform for corporate companies in Sri Lanka concerning the factors Perceived Ease of Use, Perceived Usefulness, Personal Innovativeness, Performance Expectancy, Social influence, Self-Management of Learning. The factors were based on Technology Acceptance Model, Unified Theory of Acceptance and Use of Technology and several other factors from the literature. The report discusses the problem statement, objectives and literature review. Specific attention was made to Sri Lankan context in explaining the current practices. Then factors were analysed based on data collected from 132 participants from 30 corporate companies using a survey questionnaire. Data were analysed using Cronbach's Analysis, Pearson’s Correlation Coefficient and ANOVA. Based on the results, critical success factors were identified and the framework was developed. Finally, the recommendations were given, and the future research was discussed. The Perceived Ease of Use, Performance Expectancy and Self-Management of Learning were found as the critical factors which influence improving usage of mobile learning. The educational institutions and software development companies should focus on these factors before adopting the learning method and developing educational frameworks. Researchers can focus on M-learning targeting other professions and industries.Item Investigation of Electronic Medical Records System’s Perceived Success in Public Sector Hospitals in Sri Lanka(Faculty of Commerce and Management Studies University of Kelaniya, Sri Lanka, 2020) Sarathchandra, K.; Razi, M. J. M.; Surangi, H. A. K. N. SThe backbone of any digital health system is the Electronic Medical Record (EMR) system which is a digitized medical record as an alternative to physical (manual) medical records. EMR can provide quick access to patients' accurate, up-to-date and complete information for efficient diagnosis reducing medical errors and providing safer care. Health administrators are able to make better decisions and manage health care facilities based on EMR data. Hence, EMR contributes in providing effective, cost-efficient, safe, and scalable health care delivery systems in a country enabling a healthy nation. Determining the success of an EMR system is an ongoing area of research since its implications are of interest for researchers and health administrators. The investigation of EMR is the process of systematically assessing the impact, value and benefits to decide the success of the implementation. There are diverse perspectives, approaches and measures used in both research and practice in EMR investigations. This concept paper presents the literature on factors that influence the success of EMR. This research uses the mixed method. The first phase is a quantitative study using stratified samples of clinical staff from EMR implemented public sector hospitals. The second phase is a qualitative research to extend and develop the understanding of findings from other users’ perspectives. This research fills an important research gap and contributes to understanding the level of perceived success of the EMR system in public sector hospitals and revealing the most significant success factors. These findings could be used for future EMR investments and maximizing the EMR success.Item An Overview of Knowledge Management Orientation Literature and Future Directions(Faculty of Commerce and Management Studies University of Kelaniya, Sri Lanka, 2020) Jayampathi, E. K.; De Alwis, A. C.; Razi, M. J. MKnowledge is a credible asset which has a distinctive capability to add extra value to an organization. Managing the organizational knowledge facilitates an organization to overlook its goals and objectives and enhance the overall performance. Knowledge management behavior of an organization is discussed under the concept of knowledge Management Orientation (KMO). The KMO facilitates to understand the internal focused behavior of organizations in absorbing, organizing, sharing, and being opened to new knowledge sources. As one of the most important strategic resources of an organization, there is a growing interest among the scholars and the practitioners about the KMO. Although, the interest on KMO is widely spread all over the world, yet, a little attention has been given to integrate the findings of former surveys and assess the prevailing status of the research in this field. This study aims to conduct a systematic review of KMO research, to identify the various kinds of definitions of KMO, measurements of KMO, areas conducted KMO studies, research gaps addressed in KMO research, limitations confronted by the former studies and the future focus on the KMO research. By following multiple filtering processes, it was identified 35 scholarly works on KMO which have been published during the period of 2015-2020. The study reveals that there is a high potential for future studies in KMO in association with numerous fields of studies. Future scholars and practitioners who wish to conduct their studies on KMO can use the findings of this study as a motive to initiate their research works.Item Online Brand Community Engagement (OBCE): A Literature Review on Co-creational Perspective(Faculty of Commerce and Management Studies University of Kelaniya, Sri Lanka, 2020) Gunarathne, D. M. I. A.; Dissanayake, D. M. RSocial media has a great impact on individuals and organisations in the current economy. Both, consumers and organisations heavily rely on social media for promotions and other corporate communications. Social media engagement generally increases the consumer satisfaction, loyalty, retention, customer lifetime value, share of wallet and profitability of an organisation. In addition, activities such as blogging and sharing instructional videos and product photos on social media platforms, aid to generate the content, communicate it, outreach and referral to increase web traffic, awareness and popularity of brands. Consumer engagement studies on social media is important because, unlike traditional media, social media is highly interactive, is built on social linkages and often participation on social media is voluntary. Habitually, the engagement occurs unconsciously and unintentionally, yet it provides dynamic and distinctive connections between firms and the consumers contrary to traditional media. The research conducted on this topic in other countries have explained this using service-dominant logic, consumer culture theory and the theory of co-creation. However, it is argued that the existing theories that are available to explain the co- creation lacks conceptual clarity, and requires further academic investigation. Therefore, this paper attempts to contribute to the academic inquiry of online brand community engagement using co-creation literature.Item Effect of Facilitating Conditions on Intentions and Actions Towards Digital Banking Adoption: A Multivariate Analysis(Faculty of Commerce and Management Studies University of Kelaniya, Sri Lanka, 2020) Nayanajith, D. A. G; Dissanayake, D. M. R.; Weerasiri, R. A. SOrganizational infrastructure consisting of institutional structure, practices, processes and technical infrastructure which encompasses physical IT assets, operating systems & firmware, data storage, and security related to IT infrastructure significantly affect acceptance of innovative digital technology by the customers. In this context, present research examines the significance of facilitating conditions towards intentions and actions of digital banking adoption in the context of Sri Lankan commercial banks. Sample was drawn from the students of University of Kelaniya, who possess digital banking facilities. Duly completed questionnaires totaling to 268 were considered for data analysis. Unified theory and theory of reasoned action have been adopted and dimensions of the variables were measured by five-point likert scale. MANOVA, ANOVA with contrast tests and discriminant function analysis were also used as analysis tools. Empirical evidence supported the hypotheses indicating the significance of facilitating conditions whilst specifying the importance of organizational infrastructure, in particular. Restrained sample selection and using only a quantitative method were limitations of the present study. Nevertheless, findings of the research would be beneficial in uplifting the status of digital banking adoption in Sri Lanka amidst the prevalence of COVID-19 pandemic which hindered the growth of the entire banking sector. Multivariate analysis and incorporation of related models/variables would contribute towards originality of the study. Similarly, future research could be performed in different contexts by integrating interrelated models and variables seeking novel findings.Item Factors Evaluating the Toe Model of Geo-Information System Adoption by the Sports Authorities in Sri Lanka; An Exploratory Study to Develop a Service Model(Faculty of Commerce and Management Studies University of Kelaniya, Sri Lanka, 2020) Herath, H. M. B. I.; Wanninayake, W. M. C. B.The construction of sports information is a unity of individual behaviour and collective behaviour aims to fully respect the right authority of different sports organizations, which is to take measures to implement market mechanisms, and to mobilize the initiative of different sports enterprises conducting the construction of sports information. Geo-Information System (GIS) has been used as an administrative tool or platform to access potential stakeholders in Sports. The purpose of this paper was to determine the factors influencing sports authorities’ decision to adopt GIS as an administrative platform in Sri Lanka. The technological, organizational and environmental (TOE) framework was used as the conceptual parameter which is a widely-accepted model for studying IT adoption in organisations. The data collected, through an online questionnaire-based survey that was completed by 32 respondents ‘analysis, Bivariate Correlation and Linear Regression exploratory statistical test were used to analyse the data and the proposed hypotheses. The results showed that the environmental context has a significant impact on the adoption of the Sports Geo- information system. Organization and Environment contexts have moderate positive relationships with GIS adoption. Although the organizational context has a significant moderate relationship with the GIS adoption, it does not have any significant impact on the adoption of GIS by sports authorities. Superiors support, employees’ innovativeness, and IT experience do not impact on the adoption of GIS at the sports institutions respectively. This would imply that any support and guideline from superiors of the organizations for employees would be very crucial for an adoption decision. Strategic level of the sports organizations need to play an important role to support their employees by providing subjects or practicum training on how to exploit the benefit of GIS for doing smoother sports administration. This paper provides the TOE model as a robust format that can predict the adoption of a Geo-information system as an administrative platform.